A
BRIEF HISTORY
Off The Wall was established in 1994 after a need was identified to
communicate to a market with a thirst for knowledge and a desire to
improve their lifestyle. The commuting market is economically active
and respon well to aspirational marketing. Off The Wall’s initiative
to empower this mass market has secured us as the leading media owner
reaching the mass market at train stations nationwide.
BLACK
ECONOMIC EMPOWERMENT
In addition to SARHWU 10% holding shares in OTW, AOC Eastern Cape have
purchased a 44% interest in OTW. AOC has a 95% BEE shareholding and
carries a BB+ empowerment rating. OTW also have a strong focus on empowering
women. Women manage over seventy percent of the company. Administration
as well as the operation and sales staff have a ninety percent compliment
of women. OTW has a policy that over eighty percent of work outsourced
is given to the previously disadvantaged community. The work outsourced
plays a substantial part of OTW revenue and is seen as a key ingredient
in OTW’s BEE policy.
The board of OTW is E.Mabyana, S.Brozin and W. Kilbourn (i.e. 2 out
of 3 directors represent BEE interests). Based on the above, the current
BEE shareholding of OTW is 54%.